Reduced CPM Costs from $200 to $50 Using Micro Budget Strategies

Working with Nick and Kurt, I come to realize what genuinely good people they are because they just tell it like it is. There's a lot of gurus that try to sell me their products and stuff, and they say they're gonna train me. These people literally train me, and then we learn from each other. It's a different dynamic working with them. They truly care about who they're working with, and that's hard to find these days. My name is James Santiago. I'm out of Los Angeles, California, and I'm a freelance paid media buyer. One of the biggest issues that I've always had is high CPM costs, and when I first found Kurt in twenty nineteen-ish, I believe it was, he had a dollar a day strategy that changed everything for my business. I mean, I was able to control CPMs at will, so that was one of the issues I had that drew me to Kurt at first. And after that, as media buying went on, I couldn't find any mentors of mine that were still in the game and producing good results. And Kurt was still in the game ten, twenty years later and still producing results, so I tried his methodology again and again, it saved my little freelance, which was already growing. So retaining clients is a big thing for me, and his methodologies with the micro budgets helped me with that. At that point, a lot of people were having trouble with scaling ads, and Kurt's methodology with the micro budgets helped that. A lot of my mentors have come and gone, and I didn't have the support that was... Kurt has always been there. He's in the weeds, in the trenches. He literally shows his ad accounts and shows you what's working and what's not working, and that helps me a lot. He's in a lot of different networks with people trying to figure out ads, and his team has a process which leverages AI that I haven't found in many other gurus. A lot of people put a lot of noise out there, but the AI that he's implementing, his processes makes it all work together, which is something I was looking for so I can get my time back. That was my biggest things. I created a job for myself, and I'm actually pulling back a little bit now with the help of Kurt and his processes. I run into situations where clients' CPMs, cost per thousand impressions, is somewhere in the two hundred dollar plus range, and that's across multiple accounts. So if it's costing you two hundred dollars to get one thousand impressions, you're literally not in the auction. I can drive those CPMs down at will, down to the fifty dollar level and even lower, which gets us more reach into the database and Facebook can work with us. So yeah, his dollar a day strategies really works good for that, and it's worked across multiple niches, and that's the key. Sometimes things only work with one, but this works across any niche. Man, it's exciting being in there because he brought in the best of the best that he's worked with throughout the years. Finding people that are in the game and in the trenches allows me to expand even more with my learning skills. So yeah, it's a lot of smart people on his team. We're actually all called Ad Assassins because everybody has their own little niche at what they're good at, and we just combine forces. It's like superheroes. There's really no convincing needed. As soon as you see the data he pulls back, the data speaks for itself because we're there to buy data, show you what's working, what's not working, and where to pivot. And a lot of people just don't show that, and that's what I love about Kurt, his methodology and, and working with Nick.