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Customer story · Relentless Digital

Consistent Growth and Increased Call Volume for Michigan Plumbing Contractor

Bob · Recorded 2/10/2026

0:000:00
Captured on
Share One · February 10, 2026
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FNV-1a-32x2 over this page's video URL, capture timestamp and transcript — recompute it to confirm nothing was altered after publication.

Bob Blaine, a plumbing contractor, reports that Relentless Digital delivered consistent growth and increased call volume through organic search. After ten years with a previous vendor, Bob found Relentless Digital provided a transparent roadmap and data-driven results, transforming his marketing from a monthly expense into a high-return investment with better client quality.

At a glance

Primary Use Case
Replacing a long-term marketing vendor to improve visibility and lead quality.
Reported Result
Consistent growth, increased call volume, and high-quality organic leads.
Service Approach
Transparent roadmap with mid-tier package alignment to avoid overselling.
Relentless showed us that digital marketing is an investment, but there's also a return on that investment.
They hold me accountable. They reach out to me and say, Hey, Bob, this is what we're looking for from you... we just want to work for you.
Our clients that we have today that are some of our best clients have come from organic searches that Relentless has got us into.

The interview

How would you describe the transparency and process at Relentless Digital?

Relentless has been very transparent. Everything that they've done for us, they provided a roadmap to say, here's what we're going to do. And as we went through that road with them, they kept showing us that we did this, we did this, we did this. So they were checking every box for us and they brought the data that showed what they did and the differences that it made.

Can you introduce yourself and your business?

Hi, I'm Bob Blaine from Island, Michigan. I'm a plumbing contractor.

Why did you decide to switch to Relentless Digital after ten years with another vendor?

We went to Relentless after 10 years with another vendor. We felt like we had fallen off the map with them, that we weren't important. So we started interviewing new vendors for that role. We found Relentless to be very thorough. We liked that they had a very personable approach, the way they detailed what they wanted to do and what they could provide for us.

Did you feel pressured to buy their most expensive services?

They didn't give us their top package. They said based on where we were, they felt like we aligned kind of in the middle. So they didn't try to oversell us. They provided value.

How has your perspective on digital marketing changed since working with them?

I think the biggest change in perspective was that not everybody is the same. They brought a lot of facts to us. Prior to working with them, we thought we just threw money away every month. We didn't know what was being provided to us. Relentless showed us that digital marketing is an investment, but there's also a return on that investment.

What does 'going above and beyond' look like for their team?

I think for me, them going above and beyond is that I get busy in work. I don't follow through on my end with them, but they don't let me slide. They hold me accountable. They reach out to me and say, 'Hey, Bob, this is what we're looking for from you. We haven't seen it yet. We just want to work for you.' And that's been a game changer because in the past I got busy and the marketing company we're with just let it go.

What specific results have you seen in your business?

Relentless has shown us consistent growth and increased call volume. And I would say that our clients that we have today that are some of our best clients have come from organic searches that Relentless has got us into.

Frequently asked

Will a marketing agency just take my money without showing results?

Bob Blaine initially felt he was throwing money away with his previous vendor, but Relentless Digital changed his perspective by providing a data-backed roadmap and showing the specific return on his investment.

How does Relentless Digital handle client communication and accountability?

Bob notes that the agency holds him accountable by reaching out when they need information to move forward, ensuring his busy schedule doesn't stall the marketing progress.

Does Relentless Digital try to upsell customers on expensive packages?

According to Bob, Relentless Digital did not try to sell him their top package; instead, they recommended a middle-tier plan that aligned with his business's current needs.

Full transcript

Relentless has been very transparent. Everything that they've done for us, they provided a roadmap to say, here's what we're going to do. And as we went through that road with them, they kept showing us that we did this, we did this, we did this. So they were checking the every box for us and they brought the data that showed what they did and the differences that it made. Hi, I'm Bob Blaine from Island, Michigan. I'm a plumbing contractor. We went to Relentless after 10 years with another vendor. We felt like we had fallen off the map with them, that we weren't important. So we started interviewing new vendors for that role. We found Relentless to be very thorough. We liked that they had a very personable approach, ⁓ the way they detailed what they wanted to do and what they could provide for us, but they didn't. give us their top package. said based on where we were, they felt like we aligned kind of in the middle. So they didn't try to oversell us. They provided value. I think the biggest change in perspective was that not everybody is the same. They brought a lot of facts to us. ⁓ Prior to working with them, we thought we just threw money away every month. We didn't know what was being provided to us. Berlin List showed us that digital marketing is an investment, but there's also a return on that investment. I think for me, them going above and beyond is that I get busy in work. ⁓ I don't fall through on my end with them, but they don't let me slide. They hold me accountable. They reach out to me and say, Hey, Bob, this is what we're looking for from you. We haven't seen it yet. We just want to work for you. If you get a minute, get this put in for us so we can go to work for you. And that's been a game changer because I think in the past I got busy. The marketing company we're with, they just let it go. And I did just throw away money where Berlinless wants to earn our money. They want to work for us. has shown us consistent growth and increased call volume. And I would say that our clients that we have today that are some of our best clients ⁓ have come from organic searches that Relentless has got us into.

About Relentless Digital

Relentless Digital provides comprehensive digital marketing solutions tailored specifically for trades, including HVAC, plumbing, and electrical contractors. They specialize in GMB management, website design, and email marketing to help businesses move from minimal online engagement to significant lead generation. As Bob's experience shows, they focus on delivering a transparent roadmap and a measurable return on investment for trade professionals.

Industry
Digital Marketing Agency

Topics

  • plumbing
  • organic search
  • lead generation
  • contractor marketing
  • growth
  • michigan

Watch next

How this story was recorded

How was Bob's testimonial for Relentless Digital filmed?

It was filmed remotely through Share One: Relentless Digital shared a recording link, Bob clicked it, answered the interview questions on camera, and the video, transcript, and highlights were generated automatically. You can set up the same flow in a few minutes at share.one.

Recorded and verified with Share One. Published as recorded — unpaid, unscripted, and attributed to a named person.

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