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Award-Winning Author Secures Speaking Engagements and Podcasts Through Professional Self-Publishing

Jonathan Stanley · Recorded 9/24/2024

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Jonathan Stanley utilized Book Launchers to transform his first draft into an award-winning book, 'Purposeful Performance.' By focusing on the hook and narrative structure, Stanley achieved concrete results including multiple podcast appearances, two speaking engagements, and receiving the 'Best Written Book' award, proving the value of their professional editing and publishing process.

At a glance

Primary Use Case
Refining a first draft into a professional non-fiction book for brand building.
Reported Result
Won 'Best Written Book' award and booked two speaking engagements.
Key Benefit
Improved book focus, structure, and compelling message delivery.
The number one benefit I've received from Book Launchers in writing my book is focus.
I actually received several awards for the book including Best Written Book which is a testament to the staff at Book Launchers.
It's not just about words on a page, there's a whole lot more involved in writing a book.

The interview

What were your initial thoughts when starting with Book Launchers?

When I began the Book Launchers process I was a little skeptical in terms of my first draft. I put a lot of work into it and I felt I had created something special and as I was going through this process I began to realize that I really needed to focus on the hook and the message of the book.

How did they help you improve your manuscript?

They really helped me structure the story as well as the hook and really focused me in on an outline where I could share my expertise in a way that was consistent and flowed through the narrative, chapter through chapter.

What is your book about and what inspired you to write it?

Jonathan Stanley, Purposeful Performance, the Secret Mix of Connecting, Leading and Succeeding. I was inspired to write the book because I talked to so many people who are disengaged at work. I wanted to give leaders the opportunity to set a culture with intent rather than letting it create a culture chaotically based on employees experiences and opinions.

What was the number one benefit you received from the service?

The number one benefit I've received from Book Launchers in writing my book is focus. They really helped me focus in on who specifically I was writing for and how I could help and that really helped me hone the message and deliver what I consider to be a book that really helps leaders, entrepreneurs, CEO's achieve their dreams.

How did you decide that Book Launchers was the right choice for you?

I knew Book Launchers was right for me after completing a bunch of research online. I discovered Book Launchers, bought Julie Broad's book, and read through it. I began to understand there was a lot I didn't know about launching a book and Book Launchers was specifically the place I wanted to go to get the help I needed.

What outcomes have you seen since publishing your book?

What the book has done for me is it's given me the opportunity to participate in a number of podcasts, I recently booked two speaking engagements and I'm getting the message out. I actually received several awards for the book including Best Written Book which is a testament to the staff at Book Launchers.

Frequently asked

Is the Book Launchers process worth it if I already have a first draft?

Jonathan Stanley was initially skeptical because he had put a lot of work into his draft, but he realized through the process that his message wasn't being conveyed effectively. Book Launchers helped him restructure the story and hook to ensure his expertise flowed consistently through the narrative.

How does Book Launchers help with book marketing and reach?

According to Jonathan Stanley, the book has provided opportunities to participate in numerous podcasts and book two speaking engagements. It has allowed him to spread his message of a 'giving' mindset to leaders and entrepreneurs.

What is the quality of editing at Book Launchers?

Stanley describes the editing as one of the most valuable parts of the process where the team 'really shone.' He credits the staff at Book Launchers for his book receiving the 'Best Written Book' award.

Full transcript

When I began the Book Launchers process I was a little skeptical in terms of my first draft. I put a lot of work into it and I felt I had created something special and as I was going through this process I began to realize that I really needed to focus on the hook and the message of the book. Well, an honorable first attempt meant that my message wasn't getting conveyed in the way I needed it to get conveyed. So they really helped me structure the story as well as the hook and really focused me in on an outline where I could share my expertise in a way that was consistent and flowed through the narrative, chapter through chapter. Jonathan Stanley, Purposeful Performance, the Secret Mix of Connecting, Leading and Succeeding. I was working as a chief experience officer for an organization and my position was eliminated. After my company was sold, I really thought about what it was like. I've been a purpose driven entrepreneur and I really wanted to share success with others, my main goal was to touch someone's life and help them to create a company culture of excellence while really creating meaning for the people they served both inside the organization as well as their customers and community. I was inspired to write the book because I talked to so many people who are disengaged at work. They're feeling lost, excluded and unheard. I wanted to give leaders the opportunity to set a culture with intent rather than letting it create a culture chaotically based on employees experiences and opinions. The number one benefit I've received from Book Launchers in writing my book is focus. It's really important that number one, you don't write a boring book but number two, that you write your message in a compelling way that's going to resonate with your core audience. They really helped me focus in on who specifically I was writing for and how I could help and that really helped me hone the message and deliver what I consider to be a book that really helps leaders, entrepreneurs, CEO's achieve their dreams. I knew Book Launchers was right for me after completing a bunch of research online. I was going to go down the publishing route and then I thought about self-publishing and I was really trying to understand the landscape of book publishing and I discovered Book Launchers. I bought Julie Broad's book. I read through it. I began to understand there was a lot I didn't know about launching a book and Book Launchers was specifically the place I wanted to go to get the help I needed with spreading my message. What the book has done for me is it's given me the opportunity to participate in a number of podcasts, I recently booked two speaking engagements and I'm getting the message out. One of the most beneficial things to me from this whole process is people reaching out to me and telling me how the book has influenced the way they think and how they want create a mindset of "giving" rather than a mindset of "gaining." That's really what's most important to me, it's not about what you gain, it's what you can give. And spreading that message is so important and getting the positive feedback has been incredible. I recommend Book Launchers because they take care of you throughout the entire book- writing journey. It's not just about words on a page, there's a whole lot more involved in writing a book. I actually received several awards for the book including Best Written Book which is a testament to the staff at Book Launchers. I mean, in terms of editing, it was probably one of the most valuable parts of the process for me, they really shone and I really felt heard, it was just an amazing process from start to finish.

About Book Launchers

Book Launchers is a full-service professional self-publishing company specializing in high-quality non-fiction for authors and entrepreneurs. They provide comprehensive support from writing coaching and professional editing to publishing management and marketing. By helping authors like Jonathan Stanley refine their message and structure, they transform concepts into award-winning books that establish personal brands and thought leadership.

Industry
Publishing Services

Topics

  • self-publishing
  • leadership
  • entrepreneurship
  • book marketing
  • professional services
  • award-winning

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How this story was recorded

Was Jonathan Stanley paid or coached to say this about Book Launchers?

No. Share One records unedited answers to a fixed set of questions, so what Jonathan Stanley says is what Jonathan Stanley said. That's the point of video: you can judge the tone yourself. Businesses collect these honest stories at share.one.

Recorded and verified with Share One. Published as recorded — unpaid, unscripted, and attributed to a named person.

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