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Customer story · Craig Strong Group

New Real Estate Agents Achieve Three Transactions in Two Months

Robert Reffkin

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Robert Reffkin of Compass reports that the Craig Strong Mentorship program provides new real estate agents with the tools and systems to exceed transaction expectations. One notable result included a mentee completing three transactions in just two months, demonstrating the program's ability to accelerate career growth and improve company culture through structured apprenticeship.

At a glance

Primary Use Case
Mentorship and apprenticeship for new real estate professionals
Reported Result
Three transactions completed in two months
Time to Value
Two months
I'm seeing mentees come into the Craig Strong Mentorship Program and do more transactions than they thought was possible.
There's someone who went through the mentorship program who did three transactions in just two months.
Craig really is in a league of his own in this area. I think he just has a deep passion in giving back to others.

The interview

What value does the Craig Strong Mentorship program bring to Compass?

The Craig Strong Mentorship program has brought tremendous value to Compass. This is a business of being a real estate agent where you're really only as good as the people around you have coached you to be. Everyone starts from zero. You're in an apprenticeship business. And so with Craig, he's one of the best in the business.

What motivates Craig Strong to lead this program?

I'm very thankful that he's passionate about helping other people get better. He's helping the next generation of real estate professionals learn the business. I think he just has a deep passion in giving back to others. He recognizes that he's only where he is today because of a unique set of circumstances that let him realize the top of the real estate profession.

What results are you seeing from the mentees in the program?

I'm seeing mentees come into the Craig Strong Mentorship Program and do more transactions than they thought was possible, and I really credit Craig to that success in helping people have the tools and systems to grow their business, but also by giving them an inspiring environment to make them want to be better.

What has surprised you most about the program?

What surprised me most about the program is how it's making the culture of Compass better. Being a part of a company that sees success when everyone rises together. It makes people feel that Compass is the kind of company and culture that they want to be a part of.

Can you share a specific success story from the mentorship?

There's someone who went through the mentorship program who did three transactions in just two months, and that's a lot for someone who's relatively new to the business. I think that that's a good indicator of the kind of success that people can see if they enter the program.

Frequently asked

How does the Craig Strong Mentorship program impact brokerage culture?

Robert Reffkin noted that the program makes the culture of Compass better by fostering an environment where everyone rises together. It creates a sense of community that makes professionals want to be part of the company.

Can new real estate agents see immediate results from mentorship?

Yes, Robert Reffkin highlights a specific case where a mentee who was relatively new to the business completed three transactions in just two months after entering the program.

What specific tools does Craig Strong provide to mentees?

According to Robert Reffkin, Craig Strong helps agents by providing the specific tools and systems necessary to grow their business while maintaining an inspiring environment.

Full transcript

The Craig Strong Mentorship program has brought tremendous value to Compass. This is a business of being a real estate agent where you're really only as good as the people around you have coached you to be. Everyone starts from zero. You're in an apprenticeship business. And so with Craig, he's one of the best in the business. And I'm very thankful that he's passionate about helping other people get better. And so he's helping the next generation of real estate professionals learn the business And Craig really is in a league of his own in this area. I think he just has a deep passion in giving back to others. I think he recognizes that he's only where he is today because of a unique set of circumstances that let him realize the top of the real estate profession. And he feels a passion to give back to the next generation so that they can have great careers just like he has. I'm seeing mentees come into the Craig Strong Mentorship Program and do more transactions than they thought was possible, and I really credit Craig to that success in helping people have the tools and systems to grow their business, but also by giving them an inspiring environment to make them want to be So he's doing What surprised me most about the program is how it's making the culture of Compass better. Being a part of a company that sees success when everyone rises together. It makes people feel that Compass is the kind of company and culture that they want to be a part of. We want to be one of the best brokerages in the world. And so Craig really leading from the front and helping us build this mentorship program is deeply meaningful to me personally. There's someone who went through the mentorship program who did three transactions in just two months, and that's a lot for someone who's relatively new to the business. And so I think that that's a good indicator of the kind of success that people can see if they enter the program. Thank you, Craig so much for being a leader for us here at Compass and making this a company where people can come from all different backgrounds and grow and get better. And thank you for helping us build the company and culture that this industry deserves. So thank you!

About Craig Strong Group

Craig Strong Group

Craig Strong Group provides a specialized mentorship and apprenticeship program for real estate professionals. They serve the next generation of agents by providing the tools, systems, and inspiring environment necessary to scale their business. The program focuses on accelerating transaction volume and fostering a collaborative culture within the real estate industry.

Industry
Real Estate Mentorship

Topics

  • real estate mentorship
  • agent training
  • career acceleration
  • brokerage culture
  • real estate

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