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Customer story · Event Profit Engine

Wellness Sponsor Secures Five Immediate Sales and Two Event Partnership Leads

Jordan Cobb

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Individual results vary. This is one customer's first-hand account of their own experience, recorded on camera and published unedited. It is not medical advice, and nothing here is intended to diagnose, treat, cure, or prevent any condition. Talk to a qualified healthcare professional before making decisions about your health.

Jordan Cobb, CEO of ivitamin, reports that sponsoring Event Profit Engine resulted in five immediate IV sales and two leads for future event partnerships. Cobb highlighted the 'intentional crowd' and specific sponsor training as key drivers for their success in expanding their wellness services into the event industry space.

At a glance

Primary Use Case
Event sponsorship and industry expansion
Reported Result
5 sales and 2 partnership leads
Key Feature
On-stage two-minute sponsor pitch
He obviously is a catalyst in creating events and perfecting events.
At this point we've done five IVs for attendees... and we've also talked to two different people that are interested in having us come to their event.
It taught sponsors how to really get the most for their investment and really how to show up in the best way possible.

The interview

Would you recommend attending Event Profit Engine?

I would say absolutely. Attend the Event Profit Engine. If you're coming to learn more about events, this is the place to be. You are surrounded in a room of caring, loving individuals who are like-minded in the event space and wanting to really grow that with whatever capacity, large or small.

What was your experience as a sponsor at the event?

As a sponsor, I would say this is a really incredible intentional crowd. We're a wellness company and so that is also not what the event is focused on but it ties it in just because of the curated audience that is here.

How did you first connect with Alex Moscow?

We met Alex about a year and a half ago and he obviously is a catalyst in creating events and perfecting events so we were really impressed to hear everything that he was able to contribute. We felt like this was a really like-minded group for us to be able to collaborate with.

What were your specific goals for this event?

One of our goals is to expand into the event space. So what better way than being able to be in this environment where we get to meet all of these people that are here to learn more about how to make events even more successful?

What tangible results have you seen so far?

At this point we've done five IVs for attendees that have come and we've also talked to two different people that are interested in having us come to their event as well and do services. Depending upon the size of those, that could definitely be something that is super beneficial for a revenue generator for us.

How was the support for sponsors leading up to the event?

Support for sponsors has been incredible. We had a very in-depth call and what was really impressive about the call last week was that it taught sponsors how to really get the most for their investment and really how to show up in the best way possible to anyone coming to their booth. The follow-up team from Rita and Brody has been exceptional as well.

What was the most impactful part of the sponsorship package?

I think the most impactful thing for us was just being able to share in that two-minute pitch on stage of what we actually have these three days here. If somebody didn't make it by the booth, I felt like that was really, really, really value add for us to be able to express that to the whole audience.

Frequently asked

Is Event Profit Engine worth it for sponsors outside the event industry?

Yes. Jordan Cobb, co-founder of wellness company ivitamin, noted that while the event isn't wellness-focused, the 'curated audience' and 'intentional crowd' made it a perfect fit for sharing their services and products.

What kind of support do sponsors receive at Event Profit Engine?

Sponsors receive in-depth training calls that teach them how to maximize their investment, how to interact with booth visitors, and how to effectively express their products. Jordan Cobb specifically praised the follow-up team including Rita and Brody.

How can a sponsor reach the entire audience at the event?

Jordan Cobb identified the two-minute on-stage pitch as the most impactful value-add, ensuring that even attendees who didn't visit the booth were exposed to their brand and offerings.

Full transcript

I would say absolutely. Attend the event Profit engine. If you're coming to learn more about events, this is the place to be. You are surrounded in a room of caring, loving individuals who are like minded in the event space and wanting to really grow that with whatever capacity, you know, large or small. It's all covered here. As a sponsor, I would say this is a really incredible intentional crowd. We're a wellness company and so that is also not what the event is focused on but it ties it in just because of the curated audience that is here. Jordan Cobb, co founder and CEO of ivitamin. we met Alex about a year and a half ago and he obviously is a catalyst in creating events and perfecting events so we were really impressed to hear everything that he was able to contribute. and then we felt like this was a really like minded group for us to be able to collaborate with and share our services and products with the attendees coming. 1 of our goals is to expand into the event space. Space. So what better way than being able to be in this environment where we get to meet all of these people that are here to learn more about how to make events even more successful? at this point we've done five IVs for attendees that have come and we've also talked to two different people that are interested in having us come to their event as well and do services. So depending upon the size of those that could definitely be something that super beneficial for a revenue generator for us. support for sponsors has been incredible. We had a very in depth call and what was really impressive about the call last week was that it taught sponsors how to really get the most for their investment and really how to show up in the best way possible to anyone coming to their booth and really how to express the products and services that we have. so that was really helpful. And then just the follow up team from Rita and Brody has been exceptional as well. And I think the most impactful thing for us was just being able to share in that two minute pitch on stage of what we actually have these three days here. And just a little bit about ourselves because if somebody didn't make it by the booth, felt like that was really, really, really value add for us to be able to express that to the whole audience.

About Event Profit Engine

Event Profit Engine is led by Alex Moscow, who acts as a catalyst for creating and perfecting events. The program serves individuals looking to grow their presence in the event space, whether at a large or small scale. It provides a collaborative environment for event professionals and sponsors to connect with a curated, intentional audience to drive revenue and successful event outcomes.

Industry
Event Production and Consulting

Topics

  • event production
  • sponsorship
  • b2b networking
  • revenue growth
  • wellness company
  • ceo

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How this story was recorded

Was Jordan Cobb paid or coached to say this about Event Profit Engine?

No. Share One records unedited answers to a fixed set of questions, so what Jordan Cobb says is what Jordan Cobb said. That's the point of video: you can judge the tone yourself. Businesses collect these honest stories at share.one.

Recorded and verified with Share One. Published as recorded — unpaid, unscripted, and attributed to a named person.

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