CEO Achieves 15% Revenue Growth and 20% Profit Increase Through Strategic Mentorship

I knew really deep down that if I was going to continue to scale my business, I needed to fix some of the things that I was doing. And through my mentor, through all the various programs that they have, I've been on such an incredible personal journey that I'm just so happy and grateful that I am part of this wonderful community. My name is Carol Soman. I am the CEO and founder of Dashboard Enterprises. We serve as an outsourced accounting department to entrepreneurial-led businesses as well as nonprofits. We do everything from fractional CFO work where our expertise is really helping companies find and fix profit leaks all the way down to bookkeeping where our expertise is cleaning up bookkeeping messes. We were doing really well but we reached a point where I felt like something just wasn't right. Great revenue, great growth - was never going to get us to the next level. So, I had met Allison through a trade show and I decided I was going to go to one of her events. And so many of the things that she said articulated what I had always felt. Like, I wasn't going to go anywhere unless I did major changes. The company had to be more than just about me 'cause I knew if I sold the business and it was just about me then it would really have no value. So everything that she talked about that day was like, oh my god. That's what I'm feeling. This is the right decision I need to make. I knew that being part of this community and being with a mentor would really help my business. which it has. But the one thing that I never expected or never even thought about was the fact that I have this incredible community of people around me that are like me. We all have the same goals and the same dreams. It gave me a really definitive path on how to grow. By following all the things that has been outlaid for us and really working with my mentor has really enabled me to solidify a real strong strategic vision and then how do I get there? And what are the things that I was doing before that I could no longer do? And was able to find ways to replace those behaviors. Our growth rate, our top-line revenue has grown about 15%, our bottom line has grown 20%. There's so many things now that I'm working on that I never would have had this exposure if I had not been on Pinnacle that I really think is going to catapult us to next level. I'm finally being mentored by somebody that's not just a coach. They're business people, they understand me. Allison has grown this incredible organization and yet when I'm with her I really feel like she knows who I am and she's rooting for me. And that's, like, really unusual to have the CEO of this big organization know who you are and really care about your growth. It's so evident in the way she speaks. Everything that she does is so focused on your growth, business and personal. My mentor has really been helping me, and getting me out of my comfort zone. There are certain things I don't like to do in my business, such as marketing and videos and all this and she has really forced me to overcome these fears. It's definitely growth in revenue, it's definitely growth in profitability and it's also enabled me to have time to really think about the business and do the things that I know are going to get us to the next level. To really have the time to think about it. You're exposed to all these different ideas so you really do need time to digest them all and then say "Okay, this is a great idea." "Look what this person is doing." "How can I adapt that to my business?" So now I'm freed from a lot of the day-to-day client delivery and much more focused on how to take this business to the next level. There's no better investment than investing in yourself and the way you can invest in yourself and your business is to join this network. I've been around a long time and there's nothing else that I have ever seen that even comes close to it. And if you don't think you can afford it just do it anyway because the return on your investment will be so much bigger. I just, like, wake up every day and I can't wait to get to work. And again, I'm doing things I never, ever thought I could do... ever.