Interim Healthcare Achieves Significant Market Share Growth Through Neuroscience-Based Sales Training

Definitely sign up as fast as you can. HomeCare Sales puts a lot of method to the madness of everybody's kind of got their hands in the sales and marketing pot and everybody has a marketing idea or a sales idea. They bring a level of comfort and understanding and more than anything, just adaptability to meeting folks where they're at and then taking it from there and putting this into place, just really good systems and processes that help take people to the next level. and help them grow sustainably and not just kind of an overnight little bit of a pop in their census or a pop in their admissions numbers, but actually help them identify who they are, what they're selling, and how to take their business to the next level. Home Care Sales, fantastic team. I've been in this business for 30 years and I've never worked with a more talented group of consultants and people. My name is Mark Jacoby and I work for Interim Healthcare. I'm the regional director of sales. I support 54 locations across 19 owners. So some of the challenges we'd see is just a lot of folks working in silos as far as what their sales programs were, what their methods were of going after the business. And there was challenges that come with that where you're managing different levels of where people are at. Some people that had no sales programming are very little. And it was just, never would make the phone ring. So it was kind of a mixed bag. Homecare sales gave us an ability to partner with us and bring a really neuroscience-based method to sales training and putting together a sales system that really just makes good sense for all the people that are utilizing it. So from owners to sales reps to sales managers, it's a sensible system that is easy to adapt to. And it gets everybody aligned, kind of rolling in the same direction. So the consistency has come through getting everybody through our sales training program that Melanie helped us put together. And it's been instrumental in getting everybody aligned. And when you bring people together and they're aligned over the same methods and the same procedures and processes, it makes it lot more streamlined. So you can measure goals together and not only hold folks accountable, but help them to thrive and be able to grow in their markets and set themselves apart. Some of the feedback that I've received, it has been very positive. The program is easy and I understand it's easy to digest and grasp and be able to operationalize out the field. I've seen many sales programs before in the past and I've helped put some together and write some where folks are confused afterwards or there's some nuances that really just don't make a whole lot of sense to people. This program takes people where they're at and actually helps them. put into practice exactly what they need to do to go into the markets again. I would say it's definitely shown an increase across all of our franchise partners collectively. And aggregately, we've definitely grown significantly in certain pockets. So we're just really excited about the opportunity that has given us to be able to hold people accountable, but also be able to empower folks to go out and really make a difference and focus on their key differentiators in their market. more than anything. So just that alone has helped people be able to increase their market share.