Customer story · Mindshare
Reef Karim Gains Access to a Bold Community of Alternative Healthcare Leaders
Reef Karim · Recorded 9/27/2024
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- Share One · September 27, 2024
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Individual results vary. This is one customer's first-hand account of their own experience, recorded on camera and published unedited. It is not medical advice, and nothing here is intended to diagnose, treat, cure, or prevent any condition. Talk to a qualified healthcare professional before making decisions about your health.
Reef Karim, CEO of Madness, Inc., found Mindshare to be an invaluable ecosystem for connecting with a specific type of rebellious, bold healthcare professional. By speaking at the Mindshare Summit, Karim accessed a new audience of talented practitioners seeking training in communication, messaging, and disruptive expression to better engage their audiences.
At a glance
- Primary Use Case
- Speaking and networking at the Mindshare Summit
- Reported Result
- Introduced to a new audience needing communication training
- Time to Value
- Not stated
“It attracts a very specific type of person. The type of person that's willing to be a little more rebellious in their practice.”
“As a speaker you get to be introduced to an entire community, an entire ecosystem of smart, talented people that are willing to be bold.”
“What's really helped me is I got introduced to a completely new audience that really needs that training. Really needs that skill in communication, messaging and disruptive expression.”
The interview
What was your experience speaking at the Mindshare Summit?
It was a really rewarding experience primarily because this is not a typical healthcare conference or a health and wellness event. It attracts a very specific type of person. The type of person that's willing to be a little more rebellious in their practice and boldly go to a place that perhaps traditional medicine isn't going.
What is the value of the Mindshare community for a speaker?
As a speaker you get to be introduced to an entire community, an entire ecosystem of smart, talented people that are willing to be bold. And to me that was invaluable.
Who are some of the people you have connected with through this network?
I've known JJ Virgin for quite a long time and I've gotten to know Tim, Dave Asprey—there's many people that are leaders in the healthcare community and really the general public. Just having the opportunity to get to know them better has been great because we've collaborated on different events and collaborated on different projects.
What specific need did you identify within the healthcare space at the event?
Healthcare and health and wellness people, they train so much and get so much expertise in what they do but they don't get training in how to deliver their message so that they light up their audience. They need to learn how to make an audience emotionally engaged and invested in taking action, whether that's selling a product or joining a movement.
How has Mindshare specifically helped your brand and mission?
What's really helped me is I got introduced to a completely new audience that really needs that training. Really needs that skill in communication, messaging and disruptive expression.
Who would you recommend the Mindshare Summit to?
If you're a speaker and you are interested in being introduced to a healthcare audience, specifically an alternative healthcare audience—bold, kind of rebellious people that really want to make a difference in the world—this is the place for you.
Frequently asked
Is the Mindshare Summit a typical healthcare conference?
No, Reef Karim describes it as a non-typical event that attracts a specific type of person willing to be rebellious and explore areas where traditional medicine does not go.
Who are the leaders behind the Mindshare community?
Reef Karim identifies JJ Virgin, Tim, and Dave Asprey as leaders in the healthcare community who are involved in putting the event together.
What kind of audience does Mindshare attract for speakers?
According to Reef Karim, the event attracts an ecosystem of smart, talented, and bold people focused on alternative treatments and making a global impact.
Full transcript
About Mindshare
Mindshare
Mindshare is a community and event platform led by figures like JJ Virgin that brings together leaders in the healthcare space. It serves practitioners and health communicators who focus on alternative treatments and bold, non-traditional medicine. The organization facilitates collaboration on health communication projects and provides a stage for experts to reach an audience dedicated to making a global impact.
- Industry
- Healthcare Professional Network
Topics
- event speaking
- health communicator
- audience expansion
- healthcare community
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