Julie Broad Achieves Hands-Off Video Testimonial Production for Book Launchers

I'm Julie Broad, I'm the founder of Book Launchers and I live in Las Vegas, Nevada. was important to collect video testimonials because I think they're the most believable or credible type of testimonial because you can put somebody's quote on your website all day long, but it's just not the same as having the actual person speak from their heart with what they experienced when they worked with your company. So that's why video testimonials were important. They were a lot of work, so I didn't want to do them myself. I found Share One through a fellow business owner who had used them and was bragging about their awesome video testimonials. And I looked at what they had going on and I thought, yeah, that's what I need. And if I don't have to be the one doing it, that's even better. The experience has been really good. It's been what I needed, which is hands off. I do an introduction and then Share One takes it from there. And when all of the things are done, then I get a link that says, hey, check out your video. And most of the time the video is good to go. And I just say, "yes, approved." And that's what I use. We use the videos in a few different places, but the two biggest is on our website, we have a testimonial page. And then in our kind of a funnel, when we have a call with somebody or if somebody is asking about, you know, particular examples, then we refer them to some of those video testimonial videos that are very specific to their questions. I do think the video testimonials make a difference. I know for myself, when I watch a video testimonial, I immediately believe that that person is speaking to me and for me. So I think it helps other people. And because we have a very large audience on YouTube, our viewers are used to watching video content. So I think it makes a big difference presenting them with video content that speaks to the things they're wondering about. We do have a playlist of author's experiences with book launchers on our YouTube channel. I think a lot of people were actually more excited to share their stories than I expected. Part of it is that, you they've enjoyed the experience and they wanted to give back to the company, but it was a little unexpected that they were so enthusiastic about doing something for the company and for other authors, because I heard from a few of them that they were really happy to share. their experience because when they were in the shoes of somebody trying to decide whether to work with us or not, they said they would have loved to have something like this. So they were excited for that. And I think it was really cool to give them that opportunity. And that was an unexpected benefit of the whole experience. I would absolutely recommend Share One. Like I said, it's been a hands-off experience for me and we've produced fantastic testimonial videos that I'm proud to share with everyone.