Customer story · Brand Guarde
Recovered 10% Sales Loss and Achieved 95% Unauthorized Seller Removal Rate
Bowie Martin Jr
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Individual results vary. This is one customer's first-hand account of their own experience, recorded on camera and published unedited. It is not medical advice, and nothing here is intended to diagnose, treat, cure, or prevent any condition. Talk to a qualified healthcare professional before making decisions about your health.
Bowie Martin Jr. of Brand Guarde reports that implementing their own brand protection services recovered 5-10% of total sales previously lost to unauthorized sellers. By utilizing Brand Guarde’s monitoring technology and professional team, they achieved a 95% immediate compliance rate from unauthorized sellers, restoring profit margins and allowing for increased marketing spend.
At a glance
- Primary Use Case
- Removing unauthorized Amazon sellers to protect profit margins.
- Reported Result
- 95% of unauthorized sellers removed immediately upon contact.
- Time to Value
- Significant recovery noted within five months of implementation.
“We were losing a tremendous amount of business, maybe 5-10% of our total sales due to unauthorized sellers.”
“Most, I would say 95% of the companies just immediately take their products off.”
“Brand Guarde has allowed me to focus on my business because... we can maintain our normal profit margin.”
The interview
What was the state of your business before working with Brand Guarde?
Five months ago we were losing a tremendous amount of business, maybe 5-10% of our total sales due to unauthorized sellers. Before working with Brand Guarde, our monitoring consisted of quarterly looks at Amazon products and prices.
What results have you seen since implementing Brand Guarde?
My business is healthy again. Blade and rubber sales are up and our profit margin is better. It has allowed me to focus on my business because we can maintain our normal profit margin, which allows us budget to cover operations and marketing expenses.
What made you trust Brand Guarde initially?
What made me trust Brand Guarde was Joe Kovacs. He did a good job explaining the process and what they were all about. Even when we had to work with our vendor from Japan to get necessary documents, Brand Guarde moved quickly once we reached an agreement.
Were there any hesitations before starting the process?
It was doing a process we've never done before and not understanding the legal issues. The next challenge was explaining it to our partners in Japan who were reluctant because they weren't sure what ramifications could happen. Joe explained to them that they have other successful clients from Japan.
How effective is the enforcement process?
When the cease and desist emails and letters are sent, the response has been very positive. Most, I would say 95% of the companies just immediately take their products off. Brand Guarde is protecting us by removing the unauthorized sellers, primarily from Japan, from Amazon USA.
What has your experience been like with the account management team?
The team, spearheaded by Christian Lopez, was just as professional as Joe had been. We meet with Christian monthly and he gives us a good overview of how it's going. If we ever have questions, he responds quickly, and there is a wealth of information on the website.
Why would you recommend Brand Guarde to others?
I would recommend Brand Guarde because they have a great team. I trust the people firstly, and then secondly, the technology. The website is very good.
Frequently asked
What are the legal risks of removing unauthorized Amazon sellers?
Bowie Martin Jr. was initially hesitant due to a lack of understanding regarding legal issues and potential ramifications for international partners. Joe Kovacs at Brand Guarde addressed these concerns by explaining the process and citing successful case studies with other Japanese clients.
How effective are cease and desist letters for Amazon sellers?
According to Bowie Martin Jr., the response to Brand Guarde's cease and desist communications has been very positive, with approximately 95% of companies immediately removing their products from the marketplace.
Can Brand Guarde help with international unauthorized sellers?
Yes, Brand Guarde successfully helped Bowie Martin Jr. remove unauthorized sellers primarily based in Japan who were selling on Amazon USA, despite initial reluctance from his Japanese partners.
Full transcript
About Brand Guarde
Brand Guarde
Official site: brandguarde.comBrand Guarde provides brand protection and monitoring services specifically designed to eliminate unauthorized sellers on marketplaces like Amazon. They serve brands looking to stabilize pricing and protect profit margins through a combination of proprietary technology and professional enforcement strategies. By removing unauthorized listings, they enable businesses to regain control over their digital distribution and marketing budgets.
- Industry
- Brand Protection and E-commerce Enforcement
Topics
- brand protection
- amazon seller enforcement
- e-commerce
- unauthorized seller removal
- profit margin recovery
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How this story was recorded
Is this a real, verified customer review of Brand Guarde?
Yes. Bowie Martin Jr recorded this on video through Share One, so you can see and hear the person behind the words rather than reading an anonymous text review. Businesses that want verified video reviews like this one use share.one.
Recorded and verified with Share One. Published as recorded — unpaid, unscripted, and attributed to a named person.
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