Registered Dietician Gains Brand Voice and Framework to Differentiate Her Practice

Speaker 0: Hi, my name is Bonnie London and I'm a registered dietician in private practice. They presented at a conference I went to back in September 2025. And I literally felt like they were speaking to me where I was currently in my practice at that moment. At the end of, it was a three day branding workshop that I attended. It was so amazing because I really felt like they gave me my voice. And more importantly, it was this three part framework that is going to enable my audience to quickly identify, the problems I solve and why they might want to work with me. What is the transformation? So being able to put that in both a visual, but also into words that people can quickly identify, I thought was worth every moment and penny. Working with Left Right Labs. I'm very optimistic because I never knew how to put into words what makes what I do unique. And I think that really is the linchpin of the entire marketing because there's so many people in my space, nutrition, weight loss, GI issues. And so how do I set myself apart from everyone else? And To me, this was fantastic and I could see how people will be able to see the framework and be like, Oh, I get what she does and how she does it, and then the results that I'm expecting to get as a result of that. I worked with Gretchen and Trina and it was just lovely and they are so patient because some of these things or concepts could be complicated to figure out. I just felt supported and that wasn't do it yourself. It was do it together. What I would say is since I attended the workshop, I feel a lot more confident with getting my unique offering out there. So what I've done, I'm redoing a bunch of pages on my website. Also all of the content that I share, whether it be an email, whether it's a blog, LinkedIn, Facebook, all of that has now been influenced with the new branding messaging. Then finally, I do have an upcoming book coming out in July 2026, and so I actually went back and was able to revise some of the messaging throughout the book as a result of attending the branding workshop so it can be crystal clear to those reading it, Oh, this is what London Wellness does, who is my company. And you know, this is the expectation that I am going to get from, from working with them.