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Is video marketing worth it for small businesses?

40 people answered this on the record, across 6 organisations. The change they described most often was more clients, leads or patients — 16 of 40 raised it unprompted. 9 described more confidence in the decision. The timeframe described most often was over a year. Each figure is a count of what someone said in a recorded interview.

Based on interviews recorded up to 2026-07-30. Updated as new interviews arrive.

Individual results vary. This is one customer's first-hand account of their own experience, recorded on camera and published unedited. It is not medical advice, and nothing here is intended to diagnose, treat, cure, or prevent any condition. Talk to a qualified healthcare professional before making decisions about your health.

What the answers had in common

Counts of interviews where the person described this in their own words.

Outcomes described by people answering: Is video marketing worth it for small businesses?
What changedInterviewsShare
More clients16 of 4040%
Confidence9 of 4023%
Better systems7 of 4018%
Team & hiring7 of 4018%
Revenue growth5 of 4013%
Felt supported3 of 408%
  • So since our inception, we have been receiving what I call love letters from our customer base and they write us heartfelt stories about how carbon sixty has changed their life.Jessica MacNaughton
  • I always had kind of written testimony, quotes from people and there's just this, trust and connection when you have live real people giving you testimony and so I finally like bit the bullet and said you know we're j…Laura Frontiero
  • We didn't have a system to formalize this and once we connected with the team at ShareOne, what we were able to do was basically automate this process and just rinse and repeat and keep going.Jessica MacNaughton
  • We didn't have a system to formalize this and once we connected with the team at ShareOne, what we were able to do was basically automate this process and just rinse and repeat and keep going.Jessica MacNaughton

How long it took them

  • Over a year · 1

The interviews behind this answer

What they doubted first

  • Definitely, with no doubt, I will recommend to hire Ginger.Laura Aguilar
  • Five years ago when you used to advertise on Facebook, you'd basically say, "Hey Facebook, I want you to run an ad." You didn't really care about the cost.Curt Maly
  • Simon Eckel notes that prospective clients are often skeptical and need trust signals from real people. BVital uses Share One to capture human stories that prove they are 'real humans trying to help the world' rather than a scam.Simon Eckel

Follow-up questions they answered

How much effort is required from the business owner to get testimonials?
According to Dr. Diane Mueller, the process is incredibly simple. She only had to provide a list of names and emails and notify her clients that Share One would be reaching out, after which the team handled every step of the follow-up and production. — Dr. Diamond Mueller
Is Share One worth the investment for a small business?
Dr. Mueller states that Share One is one of the cheapest investments a person can make from a marketing standpoint. She believes the value provided in drawing out impactful details from clients far exceeds the price they charge. — Dr. Diamond Mueller
Where can these video testimonials be used effectively?
Dr. Mueller plans to use the videos on her website to build a 'wall of love,' in social media posts, and within email campaigns to provide social proof that backs up her marketing copy and calls to action. — Dr. Diamond Mueller
Is Jen Hill Tribe effective for international business leaders?
Yes. Petra Brunnbauer, based on the west coast of France, highlights that the tribe helps members start thinking bigger and more global, removing the perceived limits that often keep businesses small. — Petra Brunnbauer
What is the culture of the Jen Hill Tribe community?
Petra Brunnbauer describes the culture as one of absolute generosity where members freely offer ideas, insight, and strength without expecting anything in return, creating a value-based exchange. — Petra Brunnbauer
Does Jen Hill Tribe offer more than just business networking?
According to Petra Brunnbauer, the tribe significantly impacts personal life through self-development, helping members align with like-minded people and find an exciting professional path. — Petra Brunnbauer

Where these people were

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