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What do business owners say about using video testimonials?

40 people answered this on the record, across 14 organisations. more clients, leads or patients was the most commonly volunteered theme, appearing in 17 interviews. clearer systems and processes was another volunteered theme, appearing in 10 interviews. The timeframe described most often was over a year. These were open-ended interviews, so an unmentioned change should not be read as a result that did not happen.

Based on interviews recorded up to 2026-09-07. Updated as new interviews arrive.

Individual results vary. This is one customer's first-hand account of their own experience, recorded on camera and published unedited. It is not medical advice, and nothing here is intended to diagnose, treat, cure, or prevent any condition. Talk to a qualified healthcare professional before making decisions about your health.

Changes customers chose to talk about

Based on 40 open-ended customer interviews. These are themes people mentioned without being asked to rate every possible outcome. If someone did not mention a change, that does not mean it did not happen.

Themes volunteered by people answering: What do business owners say about using video testimonials?
Volunteered themeInterview mentions
More clients17
Better systems10
Team & hiring8
Confidence8
Felt supported6
Less pain4
  • “We have to have real clients that have experienced your transformation for us to be able to interview.”Curt Maly
  • “She helped me to figure out a system of care and a methodology.”Aisling Lanigan
  • “And so really Megan and her team have helped me to develop a really amazing business.”Aisling Lanigan
  • “Definitely it has helped with confidence.”Aisling Lanigan

How long it took them

  • Over a year · 1

The interviews behind this answer

What they doubted first

  • “it's really a great investment and I would not hesitate to do it.”Aisling Lanigan
  • “I would say if I had any hesitations about doing the bootcamp, it was the fact that it was teaching you how to own your own business. And so that part was a little bit frightening for me before I ended up kinda pulling the trigger on the bootcamp.”Kym
  • “And I'm even like hesitating as I say it 'cause it sounds unreal.”Jordan Hirsch

Follow-up questions they answered

How long should I stay in the CBL ecosystem to see results?
Dr. Aisling Lanigan originally intended to stay for one year to start her clinic, but has remained for seven years because of the ongoing value. She notes that during this time, she successfully scaled from one location to three and added 17 associates. — Aisling Lanigan
Is Impact LIVEs worth the investment for healthcare associates?
Dr. Lanigan describes it as a 'great investment' that healthcare providers should not hesitate to make. She emphasizes that it helps perfectionist clinicians overcome deliberation and provides the specific solutions needed for their unique business problems. — Aisling Lanigan
Does the coaching address personal mindset or just business strategy?
According to Dr. Lanigan, the program offers both professional and personal growth. She highlights the benefit of dealing with limiting beliefs and accessing experts like Adele Tevlin to improve confidence and focus. — Aisling Lanigan
Can I just make my own marketing videos for social media?
While Dr. Susan Fox notes that business owners can make and post their own videos, she found that having a professional director to ask the right questions and evoke natural answers makes the communication significantly more effective. — Susan Fox
How do I avoid sounding robotic in marketing videos?
Dr. Fox recommends Share One because their interview-led process avoids the robotic feel of a teleprompter, delivering a message that is comfortable, personable, and remarkably easy to record. — Susan Fox
Is Share One effective for explaining complex product bundles?
Yes, Dr. Fox used Share One to highlight specific supplement bundles for PCOS and fertility, explaining the purpose of each item to help clients feel confident in her professional recommendations. — Susan Fox

Where these people were

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