What do real people say about social proof?
17 people recorded interviews about social proof across 1 organisations. 9 of them mentioned more clients, leads or patients in their own words. Every figure below is a count of what people said in their recorded interview — not a clinical trial or a survey.
First-hand accounts from people who talked about social proof in their recorded interview.
What people said changed
Counts of interviews where the person described this in their own words.
- More clients9 of 17 mentioned it
“So since our inception, we have been receiving what I call love letters from our customer base and they write us heartfelt stories about how carbon sixty has changed their life.”Jessica MacNaughton
- Team & hiring5 of 17 mentioned it
“We didn't have a system to formalize this and once we connected with the team at ShareOne, what we were able to do was basically automate this process and just rinse and repeat and keep going.”Jessica MacNaughton
- Better systems4 of 17 mentioned it
“We didn't have a system to formalize this and once we connected with the team at ShareOne, what we were able to do was basically automate this process and just rinse and repeat and keep going.”Jessica MacNaughton
- Confidence3 of 17 mentioned it
“They feel burnt, they've lost a bit of their trust in doctors and being able to see a testimonial from an actual patient that has had a great experience and to memorialize that through this interview process is just s…”Vincent Pedre
- More energy2 of 17 mentioned it
“Most people who take our products note a marked increase in energy and mental clarity in just about thirty days.”Jessica MacNaughton
- Felt supported2 of 17 mentioned it
“So when I heard about Share One and their service, I immediately needed to know more about it.”Spencer Burnett
- Mental clarity1 of 17 mentioned it
“Most people who take our products note a marked increase in energy and mental clarity in just about thirty days.”Jessica MacNaughton
- Less pain1 of 17 mentioned it
“But I am here to make a difference in the world, I'm here because the, the name of the company Share One is I truly believe that if every single human being on this planet was given the opportunity to share one true s…”Curt Maly
Stories in this topic
Showing 12 of 17 interviews.
WatchC60 Power Automates Customer Storytelling with Streamlined Video Testimonial ProductionJessica MacNaughton, CEO of C60 Power, uses Share One to transform customer 'love letters' into high-converting video testimonials. By outsourcing the interview and editing process, C60 Power achieved a fully automated system with 'almost no lift' for their i…Jessica MacNaughton · Share One
WatchShare One Doubles Conversions and Cuts Ad Costs in Half via Human TestimonialsCurt Maly of Black Box Social Media reports that using Share One’s human-led video testimonials doubled conversions and cut ad costs in half for his clients. Maly emphasizes that in an era of 'AI slop,' Share One’s 42% success rate in capturing authentic cust…Curt Maly · Share One
WatchTurnkey Video Testimonials That Eliminated Manual Production and Increased Sales ConversionsSpencer Burnett of Execute used Share One to automate his testimonial collection process. By outsourcing the outreach, interviewing, and editing to Share One’s team, Burnett transitioned from an uncomfortable manual process to receiving perfectly edited video…Spencer Burnett · Share One
WatchPremier Research Labs Builds Community and Social Proof Through Humanized Video StoriesNick Labinsky, CEO of Premier Research Labs, uses Share One to capture and share practitioner stories that validate their 35-year history of quality. By implementing Share One's video widget on their homepage, PRL successfully engages B2B customers, reduces b…Nick Labinsky · Share One
WatchDr. Diane Mueller Eliminates Testimonial Collection Burdens with Seamless Video ProductionDr. Diane Mueller used Share One to automate the collection of high-impact video testimonials for her businesses. By outsourcing the outreach and interview process, she eliminated the manual burden of following up with clients. Mueller reports the service is…Dr. Diamond Mueller · Share One
WatchSarah Phillippe Increases Discovery Call Bookings Using Share One Video TestimonialsSarah Phillippe, owner of Reversing Breast Implant Illness, used Share One to transform her social proof from static text to high-impact video stories. Since implementing these testimonials, she reports a direct increase in discovery call bookings over the la…Sarah Phillippe · Share One
WatchDr. Vincent Pedre Automates Video Testimonials to Build Trust and Social ProofDr. Vincent Pedre uses Share One to automate the capture of patient stories for his functional medicine practice. By outsourcing the interview and production process, he successfully memorializes patient experiences that outperform written quotes. Pedre repor…Vincent Pedre · Share One
WatchAgents Intel Founder Transforms Client Stories Into Professional Video Testimonials That Build TrustTony Salloum, founder of Agents Intel, used Share One to shift from pitching features to sharing relatable client stories. By automating the follow-up and editing process, Share One delivered a professional video package that makes his basic website look fant…Tony Salloum · Share One
WatchStreamlining testimonial collection to build trust and drive high-quality lead conversionDr. Tyler Panzner of Holistic Genetic Health Solutions used Share One to automate the manual outreach and follow-up required for client testimonials. By capturing unscripted, humanized video stories, he built a bank of content that allows prospects to see the…Tyler Panzner · Share One
WatchFlipping 50 Founder Automates High-Converting Video Testimonials to Build Menopause Community TrustDebra Atkinson, founder of Flipping 50, used Share One to transition from static Facebook screenshots to professional video testimonials. By leveraging Share One's third-party interviewers, Atkinson captured authentic stories that resonate with her menopause…Debra Atkinson · Share One
WatchGenerating Six Figures in Sponsorship Revenue Through Automated Video Testimonial CaptureAlex Moscow of World Class Events credits Share One with transforming his event marketing by capturing dozens of high-quality video testimonials. By utilizing their structured reporting process, Moscow expects to generate an additional six figures in sponsors…Alex Moscow · Share One
WatchJulie Broad Achieves Hands-Off Video Testimonial Production for Book LaunchersJulie Broad, founder of Book Launchers, used Share One to transition from labor-intensive manual video production to a fully hands-off testimonial process. By automating the interview and editing stages, Broad successfully integrated credible, heart-felt vide…Julie Broad · Share One
What people were sceptical about first
- “Five years ago when you used to advertise on Facebook, you'd basically say, "Hey Facebook, I want you to run an ad." You didn't really care about the cost.”Curt Maly
- “And there's, I haven't found a company like Share One that is, a scalable model, which is easy to use for the client, which produces high quality video testimonials with, I must say very affordable price.”Otso Lahtinen
Frequently asked
- How does Share One handle compliance and medical claims in testimonials?
- Jessica MacNaughton noted that the Share One team is very cognizant of potential claims issues. They provide a review period where the client can request edits to remove any information that crosses the line of what should be communicated publicly. — Jessica MacNaughton
- Is the pricing for Share One worth it for small marketing teams?
- According to Jessica, the pricing structure is well-balanced, fair, and very affordable for the support provided. She believes it helps supercharge marketing efforts without requiring a robust internal production budget. — Jessica MacNaughton
- How much work is required from the brand's internal team?
- The process is described as having 'almost no lift' for the team. It typically involves just one or two email communications to verify the customer's interest before Share One takes over the entire management of the process. — Jessica MacNaughton
- Will my clients actually agree to do a video interview?
- Curt Maly noted he was blown away by Share One's ability to collect testimonials, which the platform achieves through a white-glove invitation process. Share One reports a 42% success rate in getting clients to show up for interviews by treating the experience like a professional news segment. — Curt Maly
- Can AI-generated avatars replace real human testimonials?
- Maly argues that while tools like HeyGen are useful for education, they should never be used for testimonials. He believes the 'human aspect' provided by Share One is critical to stand out against 'AI slop' and meet Meta's increasing demand for authentic relevance. — Curt Maly
- How do video testimonials impact high-ticket sales?
- Curt Maly shared a story of a long-term client, Patty, who only committed to a $5,000 event after seeing a video testimonial from a peer with a similar background. Even with 15 years of established trust, the video testimonial was the specific factor that solidified her buying decision. — Curt Maly